Client
A cybersecurity startup developing a marketplace where businesses could discover solutions, read reviews, and connect with vendors and industry peers. The founders envisioned a shared platform for product discovery and professional interaction, giving buyers information to evaluate cybersecurity tools and vendors a place to present their offerings.
Challenges
The founders needed to move from an initial concept to a working MVP quickly and within a limited budget. Their vision included product listings, reviews, direct communication, and community features. The first task was to define a release that could demonstrate the marketplace’s value without delaying development with the full planned scope.
The platform also had to serve two distinct groups. Buyers needed to explore solutions and find information they could use when evaluating them. Vendors needed a practical way to create listings, present their products, and keep information current. We had to account for both workflows and assess whether Bubble could support the features selected for the MVP.
Solution
We built the marketplace on Bubble, bringing product discovery, vendor management, and user interaction into one platform. Buyers could browse cybersecurity solutions, review product information and ratings, and contact vendors directly. User profiles and online event functionality extended the experience beyond browsing a product directory.
For vendors, we developed an administration interface to create solutions, edit existing listings, and make bulk changes. This gave suppliers tools to maintain their offerings as well as publish them for the first time.
The platform also included a product-description generator integrated with Gemini Pro. Vendors could use AI to prepare listing content, making description generation part of the product setup workflow.
How We Delivered
MVP Scope and Bubble Development
We worked with the founders to understand the target users, prioritize core features, and define the initial marketplace workflows. We assessed Bubble’s capabilities against the selected scope and used the startup’s existing design concepts as a foundation for development. This established a practical first release while leaving additional functionality for subsequent stages.
Product Refinement with the Founders
The product evolved through discussions during development. The initial plan included sourcing vendor information from an external website; we proposed a native rating system so user feedback could become part of the marketplace itself. We also introduced direct vendor chat, user profiles, and online event functionality. Alongside these additions, the vendor administration interface addressed the ongoing work of creating and maintaining listings.
AI-Powered Description Generation
We integrated Gemini Pro to support vendors when preparing product descriptions. The feature placed AI assistance within a specific marketplace task: creating content for a solution listing. Together with the vendor administration tools, it reduced the effort involved in setting up product information and gave vendors a way to prepare descriptions within the platform.
Results
We completed MVP development in one month and launched a working marketplace. The founders gained a product that demonstrated both sides of the platform: how buyers discover and evaluate solutions, and how vendors present and manage their offerings.
MVP developed in one month
Bubble and the available design concepts supported a short development cycle for the initial release.
A working product for investor demonstrations
The founders could show actual marketplace workflows to potential investors, giving them a concrete way to present the product concept.
A foundation for continued development
The delivered MVP combined listings with ratings, direct communication, vendor management, and AI-assisted descriptions. Collaboration continued beyond the initial build to refine features and develop the platform further.









